AIDS is a Mass Murderer – a Failed Campaign

This essay was part of the coursework for an seminar which is called ‘Applied Communications’.  I analyze and criticize in this text an infamous information campaign on AIDS which has been launched last year in Germany. As it turned out, the creators failed with their approach. This might be interesting for people who mainly focus on […]

Afghanistan War: Media Attention Drops Significantly

America’s longest military engagement has drastically lost the mass media’s attention – at least according to a study on journalism.org. Even though the conflict is far from being solved and NATO troops suffered relatively severe casualties this June (29 soldiers lost their lives). Last year, signs were still pointing in a different direction: After attention […]